MIWE recently reached yet another social media milestone, surpassing the 7,000 follower mark on Instagram. The account miwe.official provides insights from the world of MIWE and from bakeries around the globe.
What at first started very small at MIWE in 2018 has now morphed into a crucial communication channel over the past 4 years. More than 7,000 subscribers now follow the Arnstein oven manufacturer's social media journey every day on the Instagram channel miwe.official. MIWE technology in everyday life, inspiration from trade fairs and events, insights into the everyday life of bakers at home and abroad – subscribers experience all this and much more first hand. Excited by the response of its fan base, this channel will continue to play an important role at MIWE in the future.